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Development of a Subscription-Based Market Commentary Platform for Financial Analysts
  1. case
  2. Development of a Subscription-Based Market Commentary Platform for Financial Analysts

Development of a Subscription-Based Market Commentary Platform for Financial Analysts

designli.co
Media
Financial services

Identifying Challenges Faced by Independent Financial Media Providers

The client requires a robust digital platform to efficiently distribute curated market news and analysis content to a large base of paying subscribers. The current dissemination methods lack scalability, user engagement features, and seamless payment integration, limiting potential growth and audience reach.

About the Client

A mid-sized independent media company specializing in delivering curated market news and original analysis to professional investors and investment firms.

Goals for Building a Next-Generation Financial Content Delivery Platform

  • Create a scalable web application that delivers timely market insights to tens of thousands of readers across multiple device types.
  • Implement a secure subscription management system supporting seamless sign-up, renewal, and payment processing.
  • Design an intuitive user interface optimized for quick access on desktops and mobile devices, catering to users at trading desks and on-the-go.
  • Enable ongoing feature enhancements to expand audience reach and improve user engagement.

Core Functionalities of the Market Commentary Platform

  • Content Management System for curating news articles, analysis, and multimedia content.
  • User personas-driven interface design for targeted user engagement.
  • Responsive UI development ensuring smooth viewing on desktops and smartphones.
  • Subscription system integrated with a payment gateway (e.g., Stripe) for handling sign-ups and renewals.
  • User authentication and profile management features.
  • Content delivery optimized for fast load times and minimal bandwidth usage.
  • Administrative dashboard for content publishing and subscriber insights.

Technology Stack and Architecture Preferences

Angular for front-end development
Node.js for backend services
Stripe payment processing API

Essential External System Integrations

  • Payment gateway API (e.g., Stripe)
  • Content management and publishing tools
  • User authentication and security modules

Critical Non-Functional System Attributes

  • Scalability to support tens of thousands of concurrent users
  • High performance with fast content load times across devices
  • Secure handling of payment information and user data
  • Responsive design principles ensuring optimal UX on all screen sizes

Projected Business Outcomes and Success Metrics

The developed platform aims to enable the client to deliver market insights efficiently to a broad professional audience, supporting sustained growth in subscriber base. Expected outcomes include a significant increase in content delivery scalability, improved user engagement, and streamlined revenue generation through subscription management, contributing to the client gaining top-tier recognition in market commentary and expanding their industry presence.

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