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Development of a Subscription-Based Food Delivery Platform with Seamless Web and Mobile Access
  1. case
  2. Development of a Subscription-Based Food Delivery Platform with Seamless Web and Mobile Access

Development of a Subscription-Based Food Delivery Platform with Seamless Web and Mobile Access

miquido.com
Food & Beverage
eCommerce
Consumer products & services

Identifying Pain Points in Food Delivery and Customer Engagement

The client faces challenges in providing an integrated platform for customers to effortlessly select daily meal options from local restaurants, manage their orders conveniently via web and mobile, and optimize customer experience through personalized interfaces and efficient order processing. Additionally, they require a scalable solution to handle growing user demand and maintain high performance across devices.

About the Client

A medium-sized startup offering subscription-based meal delivery services, connecting customers with local restaurants through a web and mobile app platform.

Key Goals and Expected Business Outcomes

  • Deliver a fully functional web and mobile application enabling users to browse, select, and order daily meals from local restaurants.
  • Implement an internal analytics dashboard to monitor user engagement, order patterns, and system performance.
  • Achieve a streamlined user onboarding process reducing registration time and increasing user retention.
  • Ensure the platform supports scalable growth, handling increasing traffic and user volume efficiently.
  • Enhance user experience through personalized interfaces based on user preferences and device specifics.

Core Functionalities and System Capabilities

  • User registration and login with profile management
  • Browsing of local restaurant menus with filtering options
  • Subscription management for recurring meal orders
  • Order customization and secure checkout process
  • Integration with local restaurant order management systems
  • Responsive web design compatible with various devices
  • Mobile application development for iOS and Android platforms
  • Analytics dashboard for monitoring user behavior and system performance
  • Personalization options based on user preferences, location, and browsing history
  • Cookies management for session tracking, personalization, and marketing

Preferred Technologies and Architectural Approach

React.js for web interface
React Native for cross-platform mobile development
Node.js for backend services

Essential External System Integrations

  • Payment gateways for secure transactions
  • Local restaurant POS/order management systems
  • Analytics tools for user behavior tracking
  • Third-party marketing and personalization services

Performance, Scalability, and Security Standards

  • System must support at least 10,000 concurrent users at launch with scalability plans for 100,000+
  • Page load times should be within 2 seconds on standard broadband connections
  • Data security complying with relevant standards (e.g., GDPR, PCI DSS for payments)
  • High availability with 99.9% uptime
  • Responsive design ensuring consistent user experience across devices

Projected Business Impact and Success Metrics

The platform is expected to significantly increase customer engagement and retention, streamline order management, and support rapid growth. Anticipated outcomes include a 25% boost in daily active users within the first quarter post-launch, improved customer satisfaction scores, and measurable operational efficiencies for restaurant partners, all driven by a scalable, user-centric digital solution.

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