The university is experiencing high internal workload within its Admissions Office and aims to improve customer service quality by enabling candidates to complete a larger part of the application process independently. Current manual processes limit scalability and accessibility, especially for international applicants applying via mobile devices.
A large, private university seeking to enhance its application process through a modern, digital platform to serve international and domestic prospective students.
The new admissions platform is expected to significantly reduce internal workload by automating administrative tasks and workflows, improve applicant experience through a user-friendly, mobile-first interface, and support scalable growth. The platform's implementation aims to handle over 16,000 applications per year, streamline communication and document processing, and provide real-time visibility into application statuses, ultimately resulting in increased operational efficiency and higher applicant satisfaction.