The client requires an efficient platform to deliver short, engaging videos covering technology and AI topics, aimed at increasing viewer engagement and expanding audience reach. Existing channels lack a streamlined solution for rapid content production, scheduling, and notifications to maintain timely and consistent content delivery.
A media company producing quick, insightful video content on technology, software, and AI to engage a broad online audience.
The new platform is expected to significantly enhance content delivery efficiency, improve user engagement rates through targeted notifications, and support a scalable infrastructure capable of managing increased viewership. Anticipated outcomes include a 20-30% boost in audience retention, increased content views, and stronger audience interaction metrics.