A restaurant client faces difficulties in providing an intuitive and user-friendly mobile ordering experience, managing secure online payment processing across multiple methods, and effectively handling high volumes of orders and customer feedback. These challenges hinder customer satisfaction, operational efficiency, and loyalty maintenance, especially during periods of increased demand or promotional campaigns.
A mid-sized restaurant chain seeking to enhance their customer engagement and streamline online order management through a dedicated mobile app.
The developed mobile food ordering platform is expected to significantly enhance customer experience by providing a seamless, secure, and engaging ordering process. Objectives include boosting order volume and customer satisfaction, reducing operational complexities, and increasing revenue through targeted promotions. The system aims to handle high traffic volumes efficiently while maintaining data security, thus supporting long-term business growth and market competitiveness.