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Development of a Secure and Feature-Rich Mobile Application for an Insurance Provider

nix-united.com

Insurance

Challenges

SecureLife Insurance faces challenges in reducing healthcare costs associated with chronic diseases. They need to incentivize healthy habits among policyholders and provide value-added services, particularly for those traveling abroad. Existing methods for promoting wellness and offering discounts are insufficient to drive significant behavioral changes and enhance customer loyalty. Furthermore, concerns exist regarding the security of sensitive user data collected through fitness trackers and location services.

About the Client

A large, multinational insurance company focused on promoting healthy lifestyles and reducing chronic morbidity among its policyholders.

Objectives

Increase policyholder engagement with healthy lifestyle initiatives.
Reduce healthcare claims related to chronic diseases.
Enhance customer loyalty and brand perception.
Provide value-added services to policyholders, especially when traveling.
Ensure the security and privacy of user data.
Offer a seamless and user-friendly mobile experience.

Functionality

Physical activity tracking (integration with fitness trackers/smartwatches).
Discount calculation based on activity levels.
Compendium providing information about local services, emergency contacts, and important event updates in the user's current location.
Secure payment processing for sports equipment.
User profile management.
Push notifications for activity goals, discounts, and relevant information.

Technology Stack

Kotlin (Android)

Swift (iOS)

Laravel (Backend)

PHP

Integrations

Fitness tracker APIs (e.g., Fitbit, Apple Health, Google Fit)
Payment gateway API
Mapping API (e.g., Google Maps)
Third-party data APIs for local services and event information

Non-Functional Requirements

High security (OWASP Mobile Application Security Verification Standard (MASVS) compliance).
Scalability to handle a large user base.
Performance and responsiveness.
Reliability and availability.
Data privacy compliance (e.g., GDPR).

Expected Business Impact

This project is expected to significantly reduce healthcare costs for SecureLife Insurance by promoting healthier lifestyles among policyholders. Increased customer engagement and loyalty will lead to a stronger brand reputation and a competitive advantage in the insurance market. The provision of value-added services will enhance the overall customer experience and drive increased retention rates.