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Development of a Scalable Whitelabel SaaS Platform for Personalized Nutrition Planning and Progress Tracking
  1. case
  2. Development of a Scalable Whitelabel SaaS Platform for Personalized Nutrition Planning and Progress Tracking

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Development of a Scalable Whitelabel SaaS Platform for Personalized Nutrition Planning and Progress Tracking

teacode.io
Health & Fitness
Information technology
SaaS

Challenges in Scaling and Customization

The client's existing WordPress-based solution lacked scalability and advanced functionality, limiting business growth. They required a whitelabel SaaS platform to enable personal trainers to customize branding, integrate complex nutrition algorithms, and provide end-users with personalized meal planning and progress tracking features.

About the Client

A UK-based SaaS company providing nutrition systems for personal trainers, seeking to transition from a self-managed WordPress solution to a scalable, feature-rich platform.

Key Project Goals

  • Build a scalable whitelabel SaaS application for personal trainers
  • Implement dynamic nutrition recommendation algorithms based on user data
  • Enable seamless branding customization (logo, color schemes)
  • Develop multi-panel administration (master admin, trainer, and user interfaces)
  • Enhance user engagement through progress tracking and interactive reminders

Core System Functionalities

  • User profile management with dietary preferences and health metrics
  • AI-driven meal plan generation and grocery list creation
  • Progress tracking with visual charts and photo uploads
  • Whitelabel customization (logo, color palette validation)
  • Multi-panel system (master admin, trainer dashboard, end-user app)

Technology Stack

React
Node.js
Python
Machine Learning frameworks
Cloud infrastructure (AWS/GCP)

Third-Party Integrations

  • Nutrition database APIs
  • Analytics tools
  • Cloud storage for media

Non-Functional Requirements

  • High scalability for concurrent users
  • Data security and GDPR compliance
  • Cross-platform compatibility (web/mobile)
  • Real-time algorithm performance

Expected Business Impact

Enables rapid business scalability, improves client retention through personalized nutrition plans, reduces administrative overhead via automated meal generation, and strengthens market differentiation through advanced whitelabel customization and user engagement features.

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