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Development of a Scalable Subscription Billing and CRM Platform for Digital Service Providers
  1. case
  2. Development of a Scalable Subscription Billing and CRM Platform for Digital Service Providers

Development of a Scalable Subscription Billing and CRM Platform for Digital Service Providers

effectivesoft.com
Telecommunications
Media

Challenges Faced by Digital Service Providers in Subscription Management

A telecommunications provider is struggling with inefficient subscription management, limited customer interaction capabilities, and challenges in scaling their billing and CRM processes to accommodate multiple offers, currencies, and payment schedules. They need a consolidated platform to streamline operations, improve customer engagement, and support business growth through system customization and cloud deployment.

About the Client

A mid-sized telecommunications operator providing digital television services, such as IPTV, VOD/OTT, digital terrestrial, satellite, or cable TV, seeking a customized platform to manage subscriptions and customer relationships.

Goals for the New Subscription Management System

  • Develop a cloud-based subscription billing and CRM system tailored to the provider's specific needs.
  • Enable dynamic management of subscription offers, including multicurrency support and flexible payment options.
  • Implement role-based access controls for different user levels (e.g., administrators, distributors, retailers).
  • Create an advanced notification and communication system to enhance customer engagement.
  • Ensure seamless integration with existing infrastructure and third-party systems.
  • Achieve high system reliability, scalability, and security to support growing customer base and transaction volume.

Core Functional Capabilities of the Subscription Platform

  • Subscription configuration module allowing creation and management of varied offers with multiple pricing tiers and currencies.
  • Role-based access control to restrict and assign system functionalities to different user roles such as admin, distributor, and retailer.
  • Device management capabilities for tracking and managing customer devices associated with subscriptions.
  • Advanced notifications system to automate alerts, payment reminders, and promotional communication.
  • Integration with external payment gateways and third-party content management systems.
  • System monitoring dashboard to track KPIs and customer interaction metrics.
  • Support for multi-channel access including web and mobile platforms.

Preferred Technologies and Architectural Approaches

Cloud deployment utilizing scalable and resilient services (e.g., AWS EC2, S3)
Java EE with frameworks such as Spring or CodeIgniter for backend development
Relational databases like Oracle or SQL Server for data management
Frontend technologies including jQuery, Bootstrap, and modern JavaScript frameworks
Version control and CI/CD pipelines using Git, Jenkins, Maven, and SonarQube

Necessary External System Integrations

  • Payment gateways for processing transactions
  • Content management systems for digital media delivery
  • Customer support systems and notification services
  • Existing data analytics or KPI monitoring tools

Critical Non-Functional System Requirements

  • High scalability to support growth from a limited user base to thousands of subscribers
  • System availability of 99.9% uptime
  • Data security compliance and role-based access control
  • Performance benchmarks including transaction processing within acceptable timeframes
  • Ease of maintenance and extensibility for future feature additions

Projected Business Impact of the Subscription Management System

The implementation of a customized, cloud-based subscription billing and CRM platform is expected to streamline operations, reduce manual management efforts, and enhance customer engagement. It aims to improve offer management flexibility, support multiple currencies and payment options, and scale efficiently as the customer base grows. Overall, these improvements are projected to increase operational efficiency, customer satisfaction, and revenue growth.

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