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Development of a Scalable Real-Time Sports Engagement and NFT Marketplace Platform
  1. case
  2. Development of a Scalable Real-Time Sports Engagement and NFT Marketplace Platform

Development of a Scalable Real-Time Sports Engagement and NFT Marketplace Platform

wearenotch.com
Media
Gaming
Entertainment

Identifying Key Challenges in Fan Engagement and Digital Asset Integration

The client faces difficulties in delivering scalable, real-time sports data updates, immersive fan experiences, and seamless integration with NFT marketplaces to monetize digital assets, all within a resilient and high-performance platform that accommodates high user activity during major sports events.

About the Client

A large digital entertainment company specializing in sports media and fan engagement platforms, seeking to enhance user interaction through real-time data, immersive experiences, and NFT integration.

Primary Goals for Developing a Next-Generation Sports Engagement Platform

  • Implement a fast, scalable live data engine for real-time notifications, match results, and event updates to iOS and Android devices.
  • Integrate a 3D avatar-based NFT marketplace enabling users to purchase, personalize, and trade digital collectibles linked to sports content.
  • Enhance user engagement through an immersive, interactive sports metaverse experience supporting multiple concurrent matches and high event volumes, aiming for measurable increases in active user participation and community growth.

Core Functional Features for the Sports Engagement and NFT Marketplace System

  • A high-performance, scalable live data engine capable of delivering notifications and results instantly to large user bases across mobile platforms.
  • A 3D avatar system connected to a digital goods marketplace where users can buy, customize, and trade NFTs tied to sports themes.
  • An immersive football metaverse environment that provides authentic fan engagement, including support for multiple simultaneous matches with over 20,000 events per match.
  • Real-time communication features, including notifications and updates, optimized for high concurrency and low latency.

Technology Stack Preferences for High-Performance Sports Platform

Java for backend development of data engine and services
ReactJS for user interface development
Node.js for real-time WebSocket or similar event-driven communication
Kubernetes for container orchestration and scalability
Cloud platforms such as Google Cloud for hosting and data management

Essential External System Integrations for Platform Functionality

  • NFT Marketplace APIs for digital asset transactions and management
  • Sports data providers for real-time match scores, results, and notifications
  • Authentication and user management systems
  • Payment gateways for NFT purchases and transactions

Performance, Security, and Scalability Requirements

  • Support for handling over 100 simultaneous matches with high event volume (e.g., 20,000+ events per match)
  • Low latency for real-time notifications and updates to ensure instant user engagement
  • System resilience and high availability to ensure platform uptime during major events
  • Security measures for safe NFT transactions and user data privacy

Expected Business Impact and Success Metrics

The platform aims to significantly boost user engagement and community activity, targeting over 70,000 monthly active users upon launch, supporting multiple major sports competitions, and enabling real-time interactivity and monetization through NFT integration, thereby strengthening the client's position in digital sports entertainment.

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