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Development of a Robust URL Management and Redirection System

alliancetek.com

Information technology

eCommerce

Education

Challenges with Broken Links and Poor User Experience

The client's website suffers from frequent broken links due to content restructuring and outdated URLs, leading to poor user experience, lost traffic, and diminished SEO performance. Existing manual redirection processes are inefficient and error-prone.

About the Client

A digital solutions provider specializing in web infrastructure and user experience optimization.

Key Goals for URL Management System

Eliminate 404 errors by implementing automated URL redirection
Improve user experience and reduce bounce rates
Enhance SEO performance through consistent link integrity
Provide administrators with tools to monitor and manage URLs efficiently

Core System Functionalities

Real-time broken link detection dashboard
Rule-based automated redirection engine
Custom 301/302 redirect configuration
Traffic analytics and error reporting module

Technology Stack Preferences

Node.js

React

MongoDB

AWS Lambda

External System Integrations

Google Analytics
Search Console API
Content Management System (CMS)

Performance and Security Requirements

99.99% system uptime SLA
Support for 100,000+ concurrent redirections
Role-based access control (RBAC)
GDPR-compliant data handling

Anticipated Business Outcomes

Expected 75% reduction in 404-related bounce rates, 40% improvement in SEO crawl efficiency, and 60% time savings in URL management operations. The system will recover previously lost traffic and enhance overall website reliability.