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Development of a Responsive E-commerce Platform with Advanced Admin Tools and Marketing Integration
  1. case
  2. Development of a Responsive E-commerce Platform with Advanced Admin Tools and Marketing Integration

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Development of a Responsive E-commerce Platform with Advanced Admin Tools and Marketing Integration

g-group.dev
Automotive
Retail
eCommerce

Business Challenges

Need for rapid development of a complex, mobile-first e-commerce platform with advanced UX/UI features, integrated marketing tools, and multi-vendor payment capabilities under tight deadlines while maintaining brand consistency and technical scalability.

About the Client

Global automotive manufacturer expanding digital sales capabilities with a branded e-commerce platform

Key Goals

  • Deliver fully responsive e-commerce platform in 3 months
  • Implement advanced search and product tagging system
  • Integrate price comparison and multi-dealer payment systems
  • Develop custom admin panel for efficient management
  • Ensure SEO optimization and digital marketing integration

Core System Requirements

  • Smart search engine with filtering capabilities
  • Multi-tag product categorization system
  • Price comparison tool integration (e.g., Google Shopping)
  • Multi-seller payment gateway integration
  • Custom discount code management module
  • Role-based admin panel with analytics dashboard

Technology Stack

PHP 7.4
Symfony 4.4
Responsive Web Design Frameworks

Third-Party Integrations

  • Price comparison APIs
  • Multi-vendor payment processors
  • SEO optimization tools
  • Google AdWords integration

Performance Criteria

  • Mobile-first responsive design
  • High-traffic scalability
  • Cross-browser compatibility
  • GDPR-compliant security measures
  • 99.9% system uptime SLA

Expected Business Outcomes

Accelerated time-to-market with 3-month delivery of complex e-commerce capabilities, enhanced customer engagement through personalized search and tagging features, increased sales conversion via integrated marketing tools, and streamlined operations through centralized admin management with real-time analytics.

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