The client faces the challenge of providing oil and gas professionals with a comprehensive, user-friendly mobile mapping app that offers detailed well and pipeline infrastructure data. Existing tools lack advanced features such as layered infrastructure visualization, geolocation, and attribute data integration, limiting operational efficiency and user experience. The client also aims to expand its market reach into new regions, necessitating scalable and versatile digital solutions.
A mid-sized technology firm providing mapping and consulting services to oil, gas, and energy professionals, seeking to enhance their mobile mapping solutions with premium features and detailed infrastructure data.
The enhanced mobile mapping application is expected to significantly improve user engagement and operational efficiency for oil and gas professionals. It aims to grow the user base by approximately 17% month-over-month, facilitate market expansion into the U.S., and strengthen the company's position as a leading provider of infrastructure mapping solutions in the energy sector.