The client faces difficulties in effectively engaging adolescents with mental health resources, resulting in low self-efficacy and proactive wellness planning among youth. Existing applications often do not address the specific needs of young users, lack personalized interaction, and struggle to create meaningful engagement that promotes resilience and mental well-being.
A technology startup focused on youth mental health and wellness, aiming to develop a comprehensive app that educates and empowers adolescents through personalized plans, AI-generated content, and community partnerships.
The project aims to significantly improve youth engagement with mental health resources, with targeted outcomes including increased participation in wellness activities, higher resilience scores, and widespread adoption through institutional partnerships. Expected measurable impacts include a 30% increase in active user engagement within the first year and positive feedback on personalized content and AI-driven support tools.