Development of a Partner Management Mobile Application for Local Business Campaigns

The client requires a mobile solution to enable local business partners to efficiently manage promotional campaigns, redeem deal vouchers, access performance metrics, request adjustments, and communicate support needs, to streamline operations and enhance partner engagement.

A regional retail network aiming to enhance partner engagement through a dedicated mobile platform for campaign management and analytics.

• Enable partners to manage and redeem promotional vouchers within a mobile application.
• Provide real-time analytics and historical data on campaign performance.
• Allow partners to request adjustments to active deals and campaigns.
• Facilitate direct support communication between partners and the platform provider.
• Achieve high user adoption and maintain consistent app performance with minimal downtime.
• Target rapid growth with app usage metrics similar to 700,000+ unique users within two years.

• Voucher redemption system to facilitate easy use of promotional deals.
• Dashboard to display current and past campaign statistics and analytics.
• Deal management interface to request modifications or updates to existing campaigns.
• Support request portal for communication with platform support teams.
• Push notifications and in-app updates to ensure users stay informed of campaign changes and app updates.

• Campaign and voucher management systems
• Analytics and reporting modules
• Support ticket and communication platforms

• Support at least 700,000 active users within two years
• Achieve >99% app availability and minimal crashes
• Ensure data security and compliance with relevant privacy standards
• Maintain an average user engagement time of around 2 minutes 50 seconds per session

The new platform is projected to significantly enhance partner engagement and campaign management efficiency, targeting over 700,000 unique users and achieving high retention and satisfaction levels. The solution aims to facilitate seamless operations, real-time performance tracking, and scalable growth, resulting in improved overall business performance and partner loyalty.