A regional water tourism operator lacks a streamlined, digital booking platform for water taxis and boat transportation, relying on informal arrangements. This results in inefficient booking processes, limited scalability, and difficulty in formalizing the water transport system for tourists, surfers, and local boat owners.
A regional water tourism operator and local water taxi service seeking to digitize and scale their boat booking system to improve user experience and formalize operations.
The new water transportation booking platform aims to increase operational efficiency by formalizing booking processes, enhance user satisfaction through a seamless experience, and enable market expansion. Projected outcomes include a 30% reduction in booking administration time, improved customer reviews, and scalable infrastructure to support growth into new locations and water tourism markets globally.