The client needs a high-quality, scalable, multilingual website to serve and grow their professional e-sports fan base across Europe, providing dynamic content such as team news, video coverage, league standings, and statistics. Current platforms lack the engagement features, personalized user experiences, and streamlined content management necessary to meet the high standards of digital-savvy gaming fans, resulting in lower engagement metrics and suboptimal user retention.
A global gaming organization focused on promoting and supporting professional e-sports tournaments and communities, aiming to enhance fan interaction and content delivery across multiple regions.
The new platform is expected to significantly increase website visitors and user engagement compared to previous benchmarks, with a primary goal of reducing bounce rates and boosting content consumption. Enhanced fan experience and localized content delivery will foster stronger community loyalty, positioning the client as a leading digital presence in the European e-sports scene. Success is further evidenced by industry nominations and positive recognition, contributing to long-term growth and brand presence.