The client currently operates with an outdated CRM system containing complex and convoluted business logic, which hampers operational efficiency and reporting accuracy. This legacy system requires modernization to support streamlined workflows, better data management, and comprehensive reporting functionalities for a multidimensional investment advisory firm.
A mid to large-sized investment advisory firm specializing in cross-sector investments, seeking to replace their outdated CRM system to enhance workflow efficiency and reporting capabilities.
The project aims to enhance operational efficiency by automating workflows and simplifying complex business logic, resulting in reduced manual effort and improved data accuracy. Reporting capabilities will enable better oversight and decision-making, ultimately supporting sustained growth and increased productivity within the organization.