Freelance beauty professionals face difficulties in acquiring clients, managing marketing efforts, and covering expenses such as rent and marketing costs. Existing platforms are often fragmented or lack mobile-optimized experiences tailored to Millennial and Generation Z users, limiting their ability to operate independently and efficiently.
A startup aiming to empower freelance professionals in the beauty industry by providing a digital platform to connect with clients, showcase services, and manage bookings independently.
The development of this mobile-first SaaS platform is expected to enable freelance beauty professionals to operate more independently, significantly reduce marketing and rent costs, and quickly establish a community of engaged freelancers. Targeting Millennials and Gen Z, the platform aims for rapid market entry, positive user feedback, and scalable growth, ultimately transforming the freelance beauty landscape and capturing a substantial share of the Polish market.