The client requires a mobile application for online ticket sales that enables users to view event venues through detailed graphical maps, including stadiums or halls, to select specific seats. The challenge involves fitting complex graphical and informational content onto small mobile screens and providing an intuitive, seamless user experience amidst large volumes of event data.
A mid-sized retail company expanding into digital ticket sales for entertainment and sporting events, seeking to enhance customer engagement through mobile platforms.
The development of this interactive mobile ticket sales platform is expected to significantly grow the client's user base by approximately 56%, increase customer engagement through advanced graphical venue mapping and real-time notifications, and enable early event bookings, ultimately driving higher revenue and market share within the entertainment and event ticketing industry.