The client operates in a highly saturated employee management software market, facing numerous alternatives that challenge their product’s differentiation. They need to understand how their internal system compares to market competitors, identify growth opportunities, and develop a strategic plan for product advancement to stay competitive and meet evolving client needs.
A mid-to-large-sized HR and workforce management consultancy seeking to enhance its digital offerings with a comprehensive employee and schedule management platform.
The updated workforce management platform is expected to significantly enhance market competitiveness by providing features aligned with current industry standards and user expectations. This will enable the client to attract and retain more clients, improve operational efficiency, and support sustainable growth, leading to more informed decision-making and potentially increasing client engagement by an estimated 15-20% over baseline benchmarks.