Development of a Location-Based Social Gathering Platform

The client faces difficulty in connecting users with local social venues and events, leading to lower user engagement and community growth. Users find it cumbersome to discover trending spots, plan gatherings, and invite friends through fragmented channels, resulting in missed opportunities for social interaction and reduced retention.

A mid-sized startup aiming to enhance social engagement among young professionals by enabling discovery and organization of local events and venues.

• Create a user-friendly mobile application that enables effortless discovery of local venues and social events based on user interests and geolocation.
• Implement features allowing users to browse, RSVP, and share plans seamlessly to foster community engagement.
• Develop functionalities for users to create, host, and manage private and public events with privacy controls and guest management.
• Integrate personalized offers and incentives to motivate attendance and enhance user experience.
• Ensure quick onboarding with passwordless authentication using SMS notifications.
• Deploy the minimum viable product (MVP) within a tight timeframe to meet app store release deadlines.

• Event and venue catalog with dynamic filtering based on interests, location, and popularity.
• Map integration with geolocation technology to guide users to venues and events.
• RSVP and attendance management with notifications for hosts and guests.
• User profiles with social connections, including friends list and recommendations.
• Event creation and hosting tools with options for private or public events.
• Invite system for quick sharing of plans via notifications and social channels.
• Reward system offering discounts, free drinks, or other perks aligned with event attendance.
• Passwordless SMS authentication for seamless onboarding.
• Real-time push notifications about event updates, invitations, and reminders.
• Reviews and ratings for venues, curated from external sources for quality assurance.

• Mapping and geolocation services for venue navigation
• External review and rating platforms to curate venue quality
• SMS gateway for passwordless authentication and notifications

• High scalability to support rapid user growth and event volume
• Performance benchmarks ensuring app responsiveness under load
• Robust security measures, including secure user data handling and privacy controls
• Availability and uptime SLAs to enable reliable social planning
• Compliance with data privacy regulations relevant to geolocation and user data

The new social gathering platform aims to significantly boost user engagement by providing a comprehensive, easy-to-use environment for discovering, planning, and attending local events. Expected outcomes include increased active user base, higher retention rates, enhanced cross-venue participation, and the generation of personalized offers that incentivize repeat usage. The platform's innovative features are projected to position the client as a leading facilitator of social experiences in their target market.