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Development of a Local Digital Distribution Platform

netguru.com

Gaming

Media

Entertainment

Retail

Challenge

CD Projekt S.A. lacked a dedicated local digital distribution platform, hindering direct sales to customers and limiting control over the customer experience. The need arose to quickly launch a platform capable of supporting various digital goods and integrating with existing business systems.

About the Client

A leading Polish video game developer and retailer, known for high-quality titles and a strong brand.

Objectives

Launch a fully functional digital distribution platform (cdp.pl) within 100 days.
Enable the sale and delivery of digital games and other digital goods (ebooks, comics).
Integrate the platform with existing back-end systems (Microsoft Dynamics AX).
Implement a custom payment gateway (PayU) for secure transactions.
Support business rules like voucher codes and gamification elements.

Functional Requirements

Digital product catalog with search and filtering capabilities.
Secure user authentication and account management.
Shopping cart and checkout process with multiple payment options.
Download management and tracking.
Voucher/coupon code application and validation.
Gamification features (e.g., points, rewards).
Content management system (CMS) for managing digital products.
Reporting and analytics dashboards.

Preferred Technologies

Full-stack e-commerce development (likely JavaScript framework like React, Angular, or Vue.js)

Backend language (e.g., .NET, Java, Python)

Database (e.g., SQL Server, PostgreSQL)

Payment Gateway Integration (PayU)

Integrations Required

Microsoft Dynamics AX (for inventory management, order processing, customer data).
PayU (for payment processing).

Non-Functional Requirements

Scalability to handle a large number of users and transactions.
High availability and reliability.
Secure data storage and transmission.
Performance optimization for fast loading times.
Responsive design for optimal viewing on various devices.

Expected Business Impact

The successful launch of this platform is expected to increase direct sales revenue, improve customer engagement, provide greater control over the customer experience, and enable faster iteration and addition of new products and features. It will also reduce reliance on third-party digital distribution channels.