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Development of a Lead Generation and Consultation Scheduling Platform

fingoweb.com

Information technology

Challenge: Efficient Lead Capture and Consultation Scheduling

Fingoweb needs a streamlined process for capturing leads interested in app development consultation and efficiently scheduling 30-minute consultations with their CEO. The current method (likely manual) is inefficient, potentially missing leads and creating scheduling bottlenecks.

About the Client

Fingoweb is a technology company offering app development services and consulting.

Objectives: Enhance Lead Generation and Sales Efficiency

Automate lead capture from website inquiries.
Enable easy scheduling of consultations with the CEO.
Improve lead qualification and follow-up.
Increase consultation bookings.
Provide a seamless user experience for potential clients.

Functional Requirements

Online consultation request form.
Calendar integration for scheduling availability.
Automated email confirmations and reminders.
User-friendly interface for booking and managing appointments.
Integration with a CRM system (optional).

Preferred Technologies

reCAPTCHA (for spam prevention)

Google Calendar API (for scheduling)

Likely a web-based application (React, Angular, or Vue.js)

Backend framework (Node.js, Python/Django, or Ruby on Rails)

Integrations Required

Google Calendar
Potentially a CRM (e.g., Salesforce, HubSpot)

Key Non-Functional Requirements

Scalability to handle increasing traffic.
High availability and reliability.
Secure data storage.
Responsive design for optimal viewing on different devices.

Expected Business Impact

Implementing this platform is expected to increase lead conversion rates, improve sales efficiency, and provide a better customer experience. Automating the consultation scheduling process will free up the CEO's time and allow the team to focus on higher-value activities. Increased consultation bookings will directly contribute to business growth.