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Development of a High-Performance Sales Enablement Platform for Industrial and Healthcare Markets
  1. case
  2. Development of a High-Performance Sales Enablement Platform for Industrial and Healthcare Markets

Development of a High-Performance Sales Enablement Platform for Industrial and Healthcare Markets

door3.com
Manufacturing
Medical
Supply Chain

Challenges in Scaling and Modernizing Sales Support Systems

The client’s legacy sales tool performs cost-benefit analyses of healthcare PPE but lacks the capacity to support the expanding industrial PPE segment. Its outdated architecture and interface hinder scalability, usability, and performance, limiting sales efficiency and global outreach.

About the Client

A global manufacturer of personal protective equipment seeking to enhance its sales operations through a scalable, user-centric digital platform.

Goals for Building an Advanced Sales Enablement Solution

  • Develop a scalable, high-performance sales support platform supporting both healthcare and industrial PPE markets.
  • Enhance user experience with an intuitive, modern interface that improves readability and workflow efficiency.
  • Optimize backend processes for faster data processing, reduced load times, and reliable performance under peak demand.
  • Implement robust security measures to safeguard sensitive sales and pricing data.
  • Enable scenario-based value selling features to help sales teams demonstrate cost savings and operational benefits to clients.
  • Ensure system architecture supports future growth, integrations, and feature expansions.

Core Functional System Features for Sales Enablement Platform

  • Scenario Generation for Value Selling: Enable creation of comparison scenarios combining competitor data, client operational variables, and product value points to demonstrate cost savings and efficiency improvements.
  • Intuitive User Interface: Deliver a modern, readable, and efficient front-end design optimized for ease of use and quick training.
  • High-Speed Data Processing: Support data-heavy transactions with minimal load times to accelerate deal closures.
  • Secure Data Architecture: Incorporate advanced security measures, including penetration testing, to protect sensitive customer and pricing data.
  • Modular Backend Architecture: Refactor existing systems using .NET Core Web API with Domain-Driven Design principles for maintainability and scalability.
  • Workflow Optimization: Streamline sales workflows based on user feedback, ensuring maximum efficiency and ease of navigation.
  • Performance Monitoring and Optimization: Incorporate load testing and performance tuning to ensure stability during peak usage.
  • Data Migration and Integration: Perform data cleanup, mapping, and system integration to unify legacy and new systems for seamless operation.

Preferred Technical Stack and Architectural Approach

.NET Core Web API
Angular
Domain-Driven Design
DevOps practices

Necessary External System Integrations

  • Legacy system data sources for data migration and system integration
  • Customer operational data inputs for scenario generation
  • Security tools for penetration testing and security validation

Performance, Security, and Scalability Standards

  • System must support high-speed transactions with minimal load times.
  • Platform should handle increasing data volumes and user loads with scalable architecture.
  • Rigorous security protocols and penetration testing to prevent data breaches.
  • Availability and stability to support global sales operations under peak usage conditions.

Expected Business Benefits and Performance Metrics

The new sales enablement platform is projected to significantly improve sales team efficiency by enabling faster data access and deal closure. It aims to enhance user experience and adoption rates through an intuitive interface, support scalable growth for expanding product lines, and secure sensitive data. Overall, the platform will enable the client to deliver PPE solutions worldwide with data-driven insights, fostering increased revenue streams and stronger customer relationships.

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