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Development of a Gamified Mobile and Web Platform for Location-Based Fitness Engagement

teacode.io

Health & Fitness

Education

Non-profit

Challenges in Traditional Street Game Participation

Existing reliance on physical magnetic cards and hardware-based check-in points (attached to lampposts) creates accessibility barriers, maintenance costs, and limitations in tracking user engagement. Need to modernize the system while maintaining inclusivity for non-smartphone users and ensuring accurate location-based rewards without encouraging sedentary behavior.

About the Client

Public benefit organization specializing in gamified outdoor activities to promote physical activity and family bonding through street games.

Digital Transformation Goals

Replace hardware-dependent check-in system with mobile-first location tracking
Enable seamless participation via smartphones or NFC cards
Improve battery efficiency for prolonged outdoor use
Maintain parity between digital and physical participation methods
Enhance user engagement through gamified progress tracking

Core System Capabilities

Real-time location tracking with 20-50m precision
NFC card synchronization via mobile devices
Interactive map with check-in point visualization
Team-based competition tracking system
Cross-platform progress synchronization (app/web)

Technology Stack Requirements

React Native for cross-platform mobile development

Google Maps API with custom geofencing

NFC hardware integration libraries

Battery-efficient background location services

System Integrations

Legacy magnetic card database synchronization
Existing user account management system
Third-party analytics for engagement metrics

Performance Criteria

Support 50,000+ concurrent users during peak events
Maintain <5% battery consumption per hour
Achieve 99.9% location tracking accuracy in urban environments
Ensure GDPR-compliant data handling

Expected Business Outcomes

Projected 40% increase in participant retention through improved accessibility, 60% reduction in hardware maintenance costs, and enhanced data-driven insights for public health impact measurement. Dual participation options (digital/NFC) maintain inclusivity while enabling modern engagement analytics.