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Development of a Financial Literacy Web Application for Insurance Industry Stakeholders
  1. case
  2. Development of a Financial Literacy Web Application for Insurance Industry Stakeholders

Development of a Financial Literacy Web Application for Insurance Industry Stakeholders

capitalnumbers.com
Insurance
Financial services
Non-profit

Identifying Challenges in Insurance Industry Education and Outreach

The client faces difficulties in effectively distributing marketing resources, managing channel outreach, and elevating public understanding of insurance products and financial planning schemes. They require a secure, scalable digital platform to facilitate resource sharing, agent and partner management, and content scheduling to improve market reach and customer engagement.

About the Client

A nonprofit organization or industry association focused on educating the public about insurance products, financial planning, and related resources, aiming to enhance financial literacy and engagement among consumers.

Goals for Building a Financial Literacy and Resource Management Platform

  • Create a secure user registration and profile management system for insurance companies and agents.
  • Enable insurance organizations to upload, categorize, and manage marketing materials such as flyers, videos, and infographics.
  • Implement a resource library that tracks details like file type, upload date, modification history, and size.
  • Develop a channel management feature to monitor agents and their associated policies and activities.
  • Integrate a scheduling calendar for planning publication dates and resource distribution.
  • Incorporate social media sharing capabilities to boost online visibility of marketing assets.
  • Provide an administrative dashboard for oversight of partner organizations, agents, and resource compliance.

Core Functionalities for the Insurance Education Web Application

  • Secure user registration and profile creation for insurance entities and agents.
  • Resource upload and management system with detailed tracking and categorization.
  • Channel management module for overseeing agents and associated policies.
  • Scheduling calendar for publishing and resource deployment planning.
  • Social media plugins for easy sharing of marketing assets.
  • Admin dashboard for organization oversight, compliance tracking, and reporting.

Technology stack preferences and architecture considerations

Laravel for backend development to ensure security and rapid deployment.
Vue.js for a flexible, high-performance frontend experience.
Tailwind CSS for customizable, modern UI design.

Essential integrations with external systems and platforms

  • Social media APIs for sharing capabilities.
  • Content hosting services for storage and delivery of marketing resources.
  • Optional integration with analytics or reporting tools for compliance monitoring.

Key non-functional requirements for platform scalability and security

  • End-to-end security with secure authentication and data privacy measures.
  • Scalability to support increasing numbers of users, organizations, and resources.
  • High performance with fast load times and responsiveness.
  • Availability and reliability with minimal downtime.

Projected Business Impact and Outcomes of the Platform

By implementing this web platform, the client aims to significantly increase the distribution and visibility of marketing resources, improve agent and organization management, and enhance public financial literacy. Targeted outcomes include streamlined content scheduling, expanded social media outreach, and improved tracking of resource engagement—driving greater awareness and trust in insurance products, with measurable improvements in resource dissemination efficiency and stakeholder engagement.

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