The client seeks to develop a seamless, secure, and engaging online auction platform to facilitate the bidding on digital assets linked to social issues. The current process lacks real-time bidding capabilities, secure payment integration, and transparent handling of digital assets like NFTs, which limits participation and fundraising potential for charitable causes.
A large-scale media organization aiming to enhance charitable fundraising through innovative digital auctions, leveraging NFT technology and secure online payment systems.
The new platform is expected to significantly enhance engagement in social fundraising efforts, increasing participation and bid activity through real-time, secure, and transparent features. It aims to elevate fundraising results, with potential to double donor engagement metrics and expand reach among younger, digitally-savvy audiences, ultimately boosting funds raised for social causes and raising awareness about the issues addressed.