Development of a Custom User Data Collection and Consent Management Platform

The client experiences difficulties managing user consent for data processing, leading to fragmented data collection processes, potential non-compliance with privacy laws, and suboptimal personalized marketing efforts. They aim to streamline user data collection, ensure legal compliance, and improve targeted outreach.

A mid-sized international organization that collects user data for marketing and communication purposes, seeking to enhance user engagement while maintaining compliance with data privacy regulations.

• Implement a centralized platform for user contact collection with secure consent management.
• Increase successful contact form submissions and user engagement metrics.
• Achieve compliance with relevant data protection regulations through transparent consent handling.
• Enhance targeted marketing capabilities via personalized email campaigns based on user preferences.
• Improve operational efficiency by automating data processing workflows.

• Secure contact form with validation and anonymization options.
• User consent management module that records, updates, and verifies opt-in/opt-out preferences.
• Automated email notification system confirming user consent and engagement.
• Admin dashboard for monitoring data collection metrics and consent statuses.
• Data encryption and role-based access controls to protect personal information.
• Reporting tools for compliance audits and marketing campaign analysis.

• Email marketing platforms for targeted campaigns
• Legal and compliance modules for compliance verification
• Existing CRM systems for data synchronization
• Analytics tools for user behavior tracking

• System scalability to handle increasing user contact data without performance degradation
• High security standards including data encryption and secure authentication
• System availability with 99.9% uptime
• Compliance with GDPR, CCPA, and other relevant data privacy laws
• Fast response times to ensure a seamless user experience

The implementation of this platform is expected to increase verified contact form submissions by at least 50%, improve user consent regulation compliance, enable more precise targeted marketing resulting in higher engagement rates, and streamline data management processes. Such improvements will strengthen the company's market position and support scalable growth.