The client operates multiple companies within the energy distribution industry that currently utilize multiple separate software solutions, such as standard CRM platforms. This fragmented setup impairs operational efficiency, extends work processes, complicates access to unified customer data, and hampers effective customer service, sales, and marketing efforts. The client seeks a comprehensive, integrated system to streamline these processes, automate workflows, and enhance data accuracy and accessibility across all entities, especially amid ongoing business expansion.
A rapidly expanding conglomerate managing multiple companies in the gas and electricity distribution sector, seeking to optimize client relationship management, sales, and marketing processes through a centralized, customizable CRM/EPM platform.
Successful development and deployment of the integrated CRM/EPM system is expected to centralize client data, streamline business workflows, and automate key processes, resulting in improved service quality, increased sales efficiency, and higher customer loyalty. It aims to support the client's expansion efforts, enable subscription-based sharing with partners, and ensure compliance with security standards, ultimately driving sustainable business growth.