Modern eCommerce Platform for Tire Retail Business with Enhanced Speed, UX, and Integration

An established tire retail business with a long-standing physical presence faces issues with their existing online store, including slow website performance, poor integration with their accounting and digital tools, and outdated user interface. These limitations hinder customer experience, reduce operational efficiency, and threaten competitiveness in a growing digital market.

A nationwide tire retailer operating a large network of stores and service stations, looking to upgrade their online presence to improve speed, usability, and integration with existing systems.

• Create a modern, responsive eCommerce platform tailored to the client's tire retail business specifics.
• Design a fresh UI/UX to enhance customer engagement and navigation efficiency.
• Develop frontend and backend components with a focus on speed, security, and scalability.
• Implement seamless integration with the client’s existing accounting systems and digital tools.
• Minimize disruption during platform transition, aiming for a short traffic recovery period.
• Achieve traffic restoration and potential growth post-launch within the first month.

• Modern, sleek UI design reflecting the brand identity
• Ability to switch between light and dark themes dynamically
• Vehicle garage section for users to register their vehicles and filter products accordingly
• Rapid product catalog navigation allowing access within three clicks from the homepage
• Fully responsive design for optimal performance on all devices

• Existing accounting and ERP systems
• Digital tools for order management and customer relationship management

• High website speed with minimal load times to ensure user retention
• Reliable system uptime with 99.9% availability
• Security measures to protect customer data and transactions
• Smooth migration process with less than 10% traffic drop and rapid recovery

The renewed eCommerce platform is projected to significantly enhance user experience, leading to increased customer engagement and retention. The optimized performance will minimize disruption during migration, resulting in only a short-term traffic decline of approximately 10%, with full recovery within a month. Post-launch performance improvements and seamless integrations are expected to support sustained growth in online sales and operational efficiency.