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Development of a Cross-Platform Mobile App for Employee Communication and Internal Rewards
  1. case
  2. Development of a Cross-Platform Mobile App for Employee Communication and Internal Rewards

Development of a Cross-Platform Mobile App for Employee Communication and Internal Rewards

kitrum.com
Advertising & marketing

Identified Challenges in Internal Communication and Employee Engagement

The client faces difficulties in maintaining effective internal communication, employee recognition, and engagement measures. Existing platforms are fragmented, and there's a need for a unified mobile solution that enables employees to communicate, share news, set recognitions, and participate in incentive programs efficiently within a secure environment.

About the Client

A mid-sized marketing solutions provider specializing in employee engagement, internal communications, and incentive programs seeking to enhance internal collaboration and recognition through a mobile application.

Goals for Developing a Robust Employee Communication and Incentive Mobile Platform

  • Create a scalable, user-friendly cross-platform mobile application for iOS and Android devices.
  • Integrate multimedia newsfeed features enabling employees to follow updates, recognize colleagues, and share recognitions.
  • Implement secure communication channels within the organization for internal messaging.
  • Support integration with existing internal APIs for real-time data exchange and future scalability.
  • Ensure high user satisfaction and app performance to foster increased engagement and participation in internal programs.

Core Functional Specifications for the Employee Communication App

  • Multimedia newsfeed with real-time updates and personalized follow options.
  • Recognition system to acknowledge and reward employees, with points allocation.
  • Internal messaging system for private and group communication.
  • User profiles enabling followings and recognitions.
  • Integration with internal API systems to fetch news, update points, and sync user data.
  • Admin dashboard for managing content, recognitions, and user activities.

Technological Framework and Architectural Preferences

React Native for cross-platform mobile development
iOS and Android native compatibility
RESTful APIs for backend integration
Secure data handling and authentication protocols

External System Integrations and Data Connectivity

  • Internal API for newsfeed, user profiles, and points management
  • Authentication service for user verification
  • Notification service for instant updates
  • Analytics tools for tracking user engagement

Performance, Security, and Scalability Expectations

  • App performance optimized for quick load times with smooth interactions
  • High security standards to protect user data and organizational information
  • Scalability to support increasing user base without performance degradation
  • Uptime SLA of 99.9% for critical functions
  • Compliance with data privacy regulations

Projected Strategic Benefits and Usage Outcomes

The implementation of this mobile application is expected to significantly improve internal communication, employee engagement, and recognition rates. With successful deployment, the client aims to increase active participation in recognition programs by over 30%, enhance internal message reach, and foster a more cohesive organizational culture, ultimately facilitating better talent retention and employee satisfaction.

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