As the client expands their personalized matchmaking platform, they face challenges in increasing the capacity of matchmakers, reducing the time from user registration to the first interaction or date, and maintaining high-quality matchmaking performance. Additionally, existing legacy systems hinder scalability and user experience, necessitating a modern, integrated web solution with robust performance and security measures.
A mid-sized personalized service provider specializing in connecting clients through human-led matchmaking or similar personalized processes, aiming to scale operations and improve user experience.
The new web platform is expected to significantly enhance user engagement and operational efficiency, including a reduction of approximately 20% in the time from registration to first interaction. It aims to support a larger matchmaker workforce, improve matchmaking quality, and provide data-driven insights for ongoing process optimization, ultimately fostering stronger client relationships and scalable growth.