Logo
  • Cases & Projects
  • Developers
  • Contact
Sign InSign Up

Here you can add a description about your company or product

© Copyright 2025 Makerkit. All Rights Reserved.

Product
  • Cases & Projects
  • Developers
About
  • Contact
Legal
  • Terms of Service
  • Privacy Policy
  • Cookie Policy
Development of a Creator-Brand Collaboration Platform
  1. case
  2. Development of a Creator-Brand Collaboration Platform

Development of a Creator-Brand Collaboration Platform

suffescom.com
Advertising & marketing
eCommerce
Media

Identifying Challenges in Connecting Creators with Brands

The client faces a growing influencer marketing industry nearing $24 billion annually, necessitating a robust application to facilitate seamless discovery between brands and content creators, improve onboarding, enable effective collaboration, and streamline transaction management while ensuring security and content management capabilities.

About the Client

A dynamic digital marketplace connecting content creators with brands for product promotion and collaboration, aimed at enhancing user engagement and revenue streams.

Goals for Building a Seamless Creator-Brand Collaboration Platform

  • Design an engaging and intuitive user interface to maximize user experience for both creators and brands.
  • Implement a streamlined onboarding process for content creators, including onboarding screens and guided walkthroughs.
  • Develop centralized dashboards to facilitate user activity management and project oversight.
  • Integrate secure transaction management features, such as escrow accounts, for content and payment workflows.
  • Enable campaign management functionalities for brands to create, track, and evaluate marketing campaigns.
  • Incorporate collaboration tools to support communication and content sharing between creators and brands.
  • Implement content management and social media integration features for efficient content distribution and sharing.
  • Ensure data privacy and security compliance across the platform.

Core Functional Features for the Creator-Brand Marketplace

  • User registration and onboarding with splash screens and walkthrough banners
  • Centralized user dashboards for activity and transaction management
  • Content creator profiles with portfolio and earnings management
  • Campaign creation, management, and tracking tools for brands
  • Secure escrow payment system for managing transactions
  • Collaboration tools supporting messaging, file sharing, and project updates
  • Content management system with media uploads and social media integration
  • Data privacy and security protocols to protect user data and transaction details

Technological Stack and Architectural Preferences

React JS
MongoDB
Cloud Hosting (AWS or Azure)
Payment Gateways (e.g., PayPal)
Socket.io for real-time communication

External System Integrations Needed

  • Payment gateways for secure financial transactions
  • Social media platforms for content sharing and integration
  • Secure escrow account management systems
  • Authentication providers for secure user login

Non-Functional System Requirements and Performance Benchmarks

  • Scalable system architecture to support increasing user base and content volume
  • High performance with minimal latency for real-time collaboration and updates
  • Robust security measures ensuring data privacy and compliance
  • User-friendly interface optimized for mobile and desktop devices
  • Reliable uptime with 99.9% availability and disaster recovery protocols

Projected Business Outcomes and Platform Benefits

The new platform is expected to significantly enhance user experience by simplifying registration, enabling creators to manage earnings easily, and streamlining platform transactions. The initiative aims to improve platform engagement, foster efficient collaboration, and expand revenue streams for creators, ultimately positioning the client as a leading digital marketplace in influencer marketing.

More from this Company

Development of an AI-Powered Customer Support Chatbot for Financial Institutions
Development of an Advanced eCommerce Platform with Social Sharing and Reward Features
Development of an Advanced On-Demand Ride-Hailing Platform with Seamless Booking and Safety Features
Development of a Scalable Multi-User Taxi Booking Platform with Dynamic Features
Development of a Blockchain-Based Multi-Asset Cryptocurrency Trading Platform