Development of an Advanced eCommerce Platform with Social Sharing and Reward Features

The client faces limited reach of their existing online platform, hindering digital sales growth. Additionally, there is a need to redesign the platform to efficiently handle increasing customer demands without complicating user experience, while integrating social sharing and reward functionalities to foster greater customer interaction and loyalty.

A mid to large-sized online retail company seeking to expand its digital marketplace, enhance user engagement, and incorporate social reward mechanisms to boost customer retention and acquisition.

• Achieve a significant increase in user acquisition and engagement through platform redesign and feature enhancements.
• Drive over 1,000,000 app installs by offering attractive deals and rewards.
• Implement social media integration for product sharing to expand platform visibility.
• Enable reward systems, like earning points or rewards for sharing products, to incentivize user participation.
• Develop a scalable, responsive system supporting multiple payment gateways and reward management.
• Enhance overall customer experience with modern, intuitive UI/UX design.

• User-friendly interface optimized for responsiveness across devices
• Product catalog management with global product categories
• Social media integration allowing seamless sharing of products and purchases
• Reward system enabling users to earn points and rewards via sharing and purchases
• Multiple secure payment gateways linked to user accounts and reward points
• Scalable architecture supporting high user concurrency and transaction loads
• Data analytics dashboard for monitoring platform performance and user behavior

• Payment gateway APIs for secure transactions
• Social media platforms for sharing functionalities
• Reward point management and tracking systems
• Analytics tools for monitoring platform usage and performance

• The platform should support over 1 million installs/users with minimal latency
• High system responsiveness with load times under 3 seconds
• Secure handling of personal and payment data, complying with industry standards
• Scalable infrastructure to accommodate rapid growth and peak loads

This project aims to significantly enhance user engagement and acquisition, mirroring the success of previous platforms by reaching over 1,000,000 installs and increasing active user participation through rewarding social sharing. The improved platform will serve as a comprehensive solution for buying and sharing products while earning rewards, thereby driving higher sales, customer loyalty, and market competitiveness.