Development of a Comprehensive Hospitality Review and Insights Platform

The client faces difficulties in establishing a reliable and straightforward system to gather, manage, and analyze detailed guest reviews across a network of boutique hotels. Key pain points include connecting multiple user databases (hotels, reviewers, administrators), designing user interfaces aligned with brand positioning, providing transparent data insights to stakeholders, and supporting business growth within budget and timeline constraints.

A boutique or luxury hotel chain seeking to enhance customer insights and improve service quality through detailed guest feedback and review mechanisms.

• Build a robust, scalable web application that seamlessly integrates hotel, reviewer, and admin data systems.
• Enable efficient management of hotel and reviewer profiles, invitations, and review opportunities.
• Develop intuitive dashboards and reporting tools to present actionable insights to hotels and reviewers.
• Create engaging and brand-consistent user interface designs for all modules.
• Launch the platform rapidly, reaching initial market engagement and sales within a short timeframe.
• Support key business milestones by enabling early marketing efforts and lead generation.

• Hotel profile management and onboarding wizard
• Reviewer invitation and registration system
• Survey configuration and review submission workflows
• Dashboard interfaces for hotels, reviewers, and administrators
• Data analytics and reporting modules for insights presentation
• Booking system for review opportunities (KnowOpps)
• Search engine for hotels and review opportunities
• Invitation and communication mechanisms with incentives

• User databases for hotels, reviewers, and admins
• Email and notification services for invitations and updates
• Payment or reward management systems (if applicable)

• Reliable and scalable architecture supporting simultaneous access by multiple users
• Responsive user interfaces optimized for different devices
• Secure handling of user data and sensitive information
• Rapid development cycles enabling launch within approximately 4.5 months
• High maintainability and ease of testing

The platform aims to enable rapid market entry, with initial launch within two weeks of development start, allowing early marketing and lead generation. The MVP's timely release supports the client in positioning their brand at industry trade shows, attracting reviewers and hotels quickly. Achieving a streamlined review management system will facilitate increased data collection, insightful analytics, and improved stakeholder engagement, ultimately driving new sales and strengthening market presence in the hospitality sector.