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Development of a Collaborative Photo & Video Sharing Application (Pinch)

appetiser.com.au

Consumer products & services

Media

Information technology

Challenge

Existing solutions like Google Photos lack robust multiuser editing capabilities and a dedicated focus on collaborative projects for specific life events, leading to fragmented memory keeping experiences and difficulties in sharing and editing media within defined groups. Users are frustrated with pixelation and lack of original quality preservation.

About the Client

Pinch is an innovative startup focused on developing a user-friendly mobile application for collaborative memory keeping, allowing friends and family to share, edit, and preserve photos and videos from special events in one centralized location.

Objectives

Develop a mobile application (iOS) enabling seamless sharing of photos and videos among users.
Implement intuitive editing tools for enhancing media content.
Enable collaborative project creation for various occasions (e.g., weddings, parties).
Preserve the original quality of uploaded media.
Establish a scalable and reliable platform for future growth and expansion.
Achieve high user engagement and retention through a collaborative and user-friendly experience.

Functional Requirements

User registration and profile management.
Media upload (photos and videos) with original quality preservation.
Sharing media with specific groups of users.
Collaborative editing tools (e.g., cropping, filters, adjustments).
Project creation and management with customizable templates.
Real-time collaborative editing.
Secure media storage and access control.
Social sharing options to external platforms.

Preferred Technologies

iOS native development (Swift).

Cloud-based storage (e.g., AWS S3, Google Cloud Storage).

Backend framework (e.g., Node.js, Python/Django).

Real-time collaboration technology (e.g., WebSockets).

Integrations Required

Social media platforms (e.g., Facebook, Instagram, Twitter) for sharing.
Cloud storage services for backup and disaster recovery.

Non-Functional Requirements

Scalability to accommodate a growing user base.
High performance and responsiveness.
Data security and privacy.
Reliability and uptime.
Cross-device compatibility (iOS).
Image and video compression for optimized storage and bandwidth usage.

Expected Business Impact

Successful development and launch of the Pinch application will result in a strong market presence in the collaborative memory keeping space. It will drive user acquisition, increase brand awareness, and establish Pinch as a leader in innovative photo and video sharing solutions. The app's unique features and focus on original quality will differentiate it from competitors and generate recurring revenue through potential premium features and subscription models.