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Development of a Big Data Platform for Property Market Insights and User Engagement
  1. case
  2. Development of a Big Data Platform for Property Market Insights and User Engagement

Development of a Big Data Platform for Property Market Insights and User Engagement

netguru.com
Real estate
Information technology

Identifying Challenges in Property Market Data Accessibility and User Experience

The client faces issues in processing and presenting vast volumes of property and quality of life data to end users in an intuitive manner, hindering decision-making for property buyers and investors. They require a scalable solution capable of serving over 30 million monthly users with complex, multi-faceted reports derived from millions of data points.

About the Client

A large-scale real estate analytics company aiming to provide comprehensive quality of life and market data for property buyers and investors.

Primary Goals for the Big Data Property Insights Platform

  • Design and implement a big data processing infrastructure capable of handling over 3 million data points efficiently.
  • Create a user-centric reporting system offering detailed, multi-page reports (up to 30 pages) that deliver comprehensive property and quality of life insights.
  • Ensure real-time or near real-time data processing to maintain up-to-date information for end users.
  • Support high concurrency with at least 150 simultaneous users accessing reports concurrently without performance degradation.
  • Facilitate seamless integration with existing property market platforms and services.
  • Enable scalability to accommodate future growth in user base and data volume.

Functional Specifications for the Property Data Analysis and Reporting Platform

  • Massive data ingestion and processing pipeline for over 3 million data points from diverse sources.
  • Automated data aggregation, cleansing, and normalization processes.
  • Advanced analytics engine to generate insights on current and future quality of life metrics.
  • Dynamic report generation tailored to individual user preferences, with up to 30-page detailed reports.
  • Real-time dashboards to monitor data processing status and report delivery.
  • User access management and concurrency support for at least 150 simultaneous users.
  • APIs for integration with third-party property market platforms and services.
  • Responsive web interface offering intuitive navigation and data visualization.

Technology Stack and Architectural Approaches for Big Data Analytics

Distributed data processing frameworks (e.g., Apache Spark or Hadoop)
Cloud-based infrastructure for scalability (e.g., AWS, Azure, GCP)
Relational and NoSQL databases optimized for large datasets
Microservices architecture for modular system design
APIs for external integrations

External Systems and Data Sources Integration Requirements

  • Property market listing platforms for data exchange
  • Third-party demographic and lifestyle data providers
  • Existing analytics or reporting dashboards
  • Authentication and authorization services

Performance, Scalability, and Security Key Considerations

  • System capable of processing over 3 million data points efficiently
  • Support for over 150 concurrent users with minimal latency
  • Reliable data security protocols for user data and sensitive information
  • High system availability with 99.9% uptime
  • Scalable infrastructure to handle future data and user growth

Projected Business Benefits and Expected Outcomes

By deploying this big data solution, the client aims to deliver an enriched property insights platform, attracting a larger user base projected at over 30 million monthly users. The system will provide comprehensive, real-time property and quality of life reports (up to 30 pages) based on 3 million+ data points, enabling users to make informed investment decisions. This initiative is expected to facilitate strategic partnerships, attract investment, and position the client as a leader in property analytics, significantly enhancing market competitiveness and user engagement.

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