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Custom Repricing Software for Multi-Marketplace Amazon Seller
  1. case
  2. Custom Repricing Software for Multi-Marketplace Amazon Seller

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Custom Repricing Software for Multi-Marketplace Amazon Seller

deltologic.com
eCommerce
Retail
Consumer products & services

Competitive Pricing Challenges in European Amazon Marketplaces

Manual price monitoring and adjustment processes limited Buy Box acquisition across multiple Amazon EU platforms. Difficulty maintaining competitive pricing due to regional variations and lack of automated rule-based strategies.

About the Client

Amazon seller operating across European marketplaces with a mix of branded and third-party products

Automation & Market Expansion Goals

  • Automate daily price monitoring and adjustment workflows
  • Increase Buy Box ownership through dynamic pricing
  • Support multi-marketplace operations across Amazon.de, Amazon.fr, Amazon.it, and other EU platforms
  • Implement customizable pricing rules for different ASINs
  • Optimize pricing based on regional postal codes and user login states

Core System Capabilities

  • Real-time Amazon marketplace price monitoring
  • Google Sheets-based rule engine for pricing strategies
  • Regional price adaptation based on postal codes
  • User login state detection for personalized pricing
  • 24/7 ASIN tracking for 100+ products
  • Buy Box performance analytics dashboard

Technology Stack

Google Apps Script
Amazon Marketplace Web Service (MWS) API
Node.js backend
Cloud-based scheduling (e.g., Google Cloud Scheduler)

System Integrations

  • Amazon Seller Central API
  • Google Sheets API
  • Amazon Product API for ASIN data

Operational Requirements

  • 24/7 system availability with failover mechanisms
  • Sub-5 minute price update latency
  • Data encryption for seller account credentials
  • Scalable architecture for 1000+ ASIN capacity
  • Rate-limiting compliance with Amazon API quotas

Business Value Projections

30% increase in Buy Box ownership leading to higher sales velocity, 80% reduction in manual pricing management time, improved profit margins through optimized pricing strategies, and accelerated ROI from increased marketplace competitiveness. Enables expansion to additional European Amazon platforms with minimal operational overhead.

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