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Cookie Consent Management Platform with User Research Integration
  1. case
  2. Cookie Consent Management Platform with User Research Integration

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Cookie Consent Management Platform with User Research Integration

slash.co
Information technology
Advertising & marketing
eCommerce

Privacy Compliance and User Experience Challenges

Website visitors face unclear cookie consent management, lacking transparency and customization options. The organization requires a system to handle multiple cookie categories (necessary, functional, analytical, performance, advertisement) while maintaining regulatory compliance and enabling effective user research for product market fit.

About the Client

Tech and product development company specializing in user-centric digital solutions with a focus on privacy compliance and data-driven product market fit

Key Project Goals

  • Implement GDPR/CCPA-compliant cookie consent management
  • Create customizable consent preferences interface
  • Integrate cookie data with user research and analytics systems
  • Enhance user trust through transparent data practices
  • Support multi-industry compliance requirements

Core System Requirements

  • Dynamic cookie category management dashboard
  • Real-time consent preference updates
  • Third-party integration for analytics and ad platforms
  • Automated compliance reporting
  • User research data correlation engine

Technology Stack

React.js for frontend components
Node.js with Express for backend services
MongoDB for consent data storage
AWS Lambda for serverless processing
Cookiebot/OneTrust API integration

System Integrations

  • Google Analytics 4
  • Meta Business Suite
  • CRM platforms (Salesforce, HubSpot)
  • User research tools (Hotjar, Lookback)
  • Identity management systems

Operational Requirements

  • 99.9% uptime SLA
  • Sub-200ms response time for consent updates
  • AES-256 encryption for stored data
  • Horizontal scalability for 1M+ daily users
  • WCAG 2.1 accessibility compliance

Business Value Projections

Implementation will reduce regulatory risk by 75%, increase user trust metrics by 40%, and improve marketing campaign effectiveness through accurate cookie-based targeting. The integrated research capabilities will accelerate product market fit validation by 30% while maintaining compliance across multiple jurisdictions.

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