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Existing plaintext messaging system caused duplicated offer entries, cluttered interfaces, and cross-transaction confusion. Multiple transactions managed within single chat windows led to miscommunication risks and reduced operational clarity for logistics stakeholders.
Digital freight exchange connecting shippers, freight forwarders, and carriers across Europe and Asia with 62,000+ verified companies
Anticipated 40-60% reduction in communication-related operational errors, 50x decrease in notification costs through template optimization, improved transaction closure rates via contextual clarity, and enhanced platform scalability to support 20% annual user growth while maintaining performance standards.