The client faces difficulties managing a vast product catalog of approximately 3,000 items, providing a seamless and engaging user experience, and integrating multiple payment systems including card payments, mobile wallets, and installment options. Additionally, challenges exist in generating unique gift codes, managing partial payment scenarios, optimizing delivery cost calculations, and maintaining synchronization between the website and accounting systems. These issues hinder customer satisfaction, operational efficiency, and scalable growth.
A mid-to-large scale online retailer specializing in premium beauty and cosmetic products, seeking to modernize its digital storefront and streamline internal operations.
The implementation of this comprehensive eCommerce platform is expected to significantly improve customer engagement and satisfaction, reflected by increased traffic, with monthly sessions surpassing 60,000 and over 7,000 new customers annually. The platform aims to triple order volume during promotional events like Black Friday, grow subscriber base for marketing automation tools beyond 5,000, and streamline internal workflows to enhance operational efficiency—ultimately positioning the client for sustained growth and increased market share in the premium cosmetics industry.