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Brandbooster: Social Media Integration Platform for Handcrafted Product Sales
  1. case
  2. Brandbooster: Social Media Integration Platform for Handcrafted Product Sales

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Brandbooster: Social Media Integration Platform for Handcrafted Product Sales

pragmaticcoders.com
eCommerce
Advertising & marketing
Information technology

Challenges in Handcrafted Product Commerce

Artisans face excessive time consumption managing social media orders, payments, and customer communication, while buyers struggle with trust issues and poor search functionality for custom handmade products across fragmented platforms.

About the Client

A platform connecting handmade producers with consumers, enabling direct social media-based sales and payments for artisans

Platform Development Goals

  • Create social media-integrated marketplace for handmade goods
  • Streamline order management and payment processing for artisans
  • Establish secure transaction system within social platforms
  • Improve product discovery for customized handmade items
  • Break existing marketplace promotion cycles favoring established sellers

Core System Capabilities

  • Social media profile-based storefront integration
  • Instant purchase functionality from social feeds
  • Automated order and payment management system
  • Content documentation sharing (photos/videos)
  • Dynamic UI mode switching (light/dark)

Technology Stack

Low-code development platforms
Responsive web frameworks
Cloud infrastructure

System Integrations

  • Facebook API
  • Instagram Graph API
  • Payment gateways (Stripe/PayPal)
  • Social authentication protocols

Operational Requirements

  • High scalability for seasonal craft demand
  • End-to-end transaction encryption
  • Cross-platform mobile optimization
  • Real-time payment processing

Expected Business Outcomes

Reduces artisan administrative workload by 60%, increases conversion rates through seamless social commerce, and creates $180B+ market access for emerging creators while addressing trust barriers in handmade product transactions.

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