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Blockchain-Powered Loyalty Platform Modernization and Expansion

ventionteams.com

eCommerce

Financial services

Information technology

Challenges in Scaling and Enhancing Blockchain-Based Loyalty Platform

Monetha faced challenges in scaling their blockchain-based loyalty platform due to limited local engineering talent with Golang expertise. The platform required modernization of mobile/web solutions, implementation of user acquisition features, and development of merchant integration tools to maintain competitive advantage in the rapidly evolving e-commerce industry.

About the Client

Global loyalty program and cashback service enabling users to earn rewards through blockchain technology

Platform Modernization and Growth Objectives

Expand engineering team capabilities through specialized talent acquisition
Redesign platform architecture and user interface
Implement social authentication and notification systems
Develop point redemption workflows
Create merchant integration widgets for enhanced adoption

Core Platform Requirements

Social sign-on via Facebook, Google, and Firebase
Custom notification system for user engagement
Seamless points redemption flow
Merchant website integration widget
Blockchain-based reward tracking system

Technology Stack Requirements

ReactRedux

Golang

SQL

Flutter

Blockchain

External System Integrations

Facebook API
Google Sign-In
Firebase Authentication
E-commerce platform APIs

Performance and Security Requirements

High scalability for growing user base
Blockchain transaction security
Cross-platform compatibility
Real-time data synchronization

Expected Business Impact

Fivefold team expansion enabling accelerated feature development, enhanced merchant adoption through seamless integration tools, improved user retention via personalized engagement features, and reduced time-to-market for blockchain innovations in the competitive loyalty program sector.