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Users struggle with complex information retrieval via outdated search tools, inefficient query resolution diminishes satisfaction, lack of real-time personalized interactions limits revenue growth, and absence of scalable online support increases operational costs.
A financial services provider offering investment products like ETFs and mutual funds through a digital platform serving individual and institutional clients globally.
Reduction in customer information retrieval time by 60-70%, 40% decrease in support operational costs through automation, 25% increase in product discovery-driven conversions, and ability to scale support capacity linearly with customer growth without proportional staffing increases.