Scalable Food Delivery Platform and Internal Campaign Management Tools

The client faces challenges in scaling its food delivery operations to handle high volumes of daily orders efficiently. Additionally, managing promotional campaigns across multiple countries and collaborating with external agencies involves complex data formats and manual processes, which hinder growth and operational efficiency.

A large multinational food delivery network seeking to expand its market reach, optimize operations, and enhance collaboration with promotional partners.

• Develop a robust, scalable mobile and web application infrastructure capable of supporting millions of daily orders, aiming to increase order throughput and improve user experience.
• Design and implement internal tools to streamline campaign entry, validation, and coordination with external promotion agencies across 70+ countries.
• Enable real-time geolocation and mapping functionalities to improve operational visibility and campaign targeting.
• Build scalable, maintainable APIs and backend systems to support new features and ensure high availability and data integrity.
• Automate workflow processes to reduce manual intervention, improve data accuracy, and accelerate campaign rollouts.

• Mobile and web applications supporting high-volume order processing with responsive UI/UX architecture.
• RESTful APIs supporting core food delivery and campaign functionalities, capable of handling high concurrency.
• Scheduling tools for managing delivery and promotional campaign timelines.
• Internal campaign management platform supporting multiple data formats for international external agencies.
• Geolocation and mapping features with granular geotagging, geospatial analytics, and route optimization.
• Cross-platform mobile application development leveraging React Native and related technologies.
• Automated data validation, entry, and quality assurance workflows.

• Third-party geolocation and mapping services
• Promotion agency data feeds supporting multiple formats
• External campaign scheduling and management systems
• Delivery tracking and route optimization tools

• System scalability to handle over 4 million daily orders and international campaign data from 70+ countries
• High availability with minimal downtime and support for horizontal scaling
• Data security and compliance for handling sensitive operational and campaign data
• Performance targets ensuring real-time responsiveness and low latency
• Automated testing and monitoring to ensure quality and system resilience

The implementation of a scalable food delivery platform combined with streamlined campaign management tools is projected to significantly expand operational capacity, reaching over 4 million daily orders. The internal automation and geospatial functionalities will enhance visibility and coordination across international teams, ultimately driving increased market share, improved customer satisfaction, and more efficient promotional campaigns across 70+ countries.