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Platform Modernization and API Segmentation for Rapid Market Expansion
  1. case
  2. Platform Modernization and API Segmentation for Rapid Market Expansion

Platform Modernization and API Segmentation for Rapid Market Expansion

senlainc.com
Gambling
Financial services
Entertainment

Core Challenges in Modernizing a Large-Scale Online Gambling Platform

The client’s monolithic platform hindered growth due to complex maintenance, limited scalability, and difficulty in integrating new markets and features. Their existing APIs were single-repository and non-segmented, making modifications slow and risky. The platform lacked a mobile app, limiting reach to mobile users, and their payment methods were insufficient for diverse regions, impacting user retention and acquisition. Additionally, supporting rapid market entry required faster API access and enhanced security measures. These challenges led to increased operational costs and constrained business expansion.

About the Client

A large, established online gambling platform seeking to modernize their infrastructure to enhance scalability, enable quick entry into new markets, and improve user engagement through updated APIs, mobile applications, and diverse payment options.

Strategic Goals for Modernizing the Gambling Platform

  • Transform the existing monolithic system into a microservices-based architecture with segmented APIs (e.g., User API, Payments API, Game API) to enable independent development and deployment.
  • Develop a cross-platform mobile application that replicates website functionalities to attract mobile-first users and improve user engagement.
  • Expand and diversify payment options, including regional financial instruments and cryptocurrencies, while ensuring compliance with regional regulations and anti-money laundering standards.
  • Implement robust test automation for payment modules and core functionalities to ensure reliability and security.
  • Enable faster and more secure access for internal teams and external partners to facilitate quick market entry and reduce maintenance overhead.
  • Optimize codebase for performance, scalability, and security, supporting the platform’s growth and user base expansion.

Core Functional Requirements for Redeveloped iGaming Platform

  • Microservice APIs for User Management, Payments, and Games, allowing independent updates and access.
  • Cross-platform mobile application developed using Flutter with Dart, compatible with iOS and Android devices.
  • Flexible payment processing system supporting bank transfers, credit cards, digital wallets, Apple Pay, and future inclusion of cryptocurrencies.
  • Integration with external payment gateways, regional financial institutions, and cryptocurrency platforms.
  • Automated testing framework for payment workflows, transaction security, and platform stability.
  • Secure API gateway with role-based access control and encryption standards.
  • Monitoring and logs for performance metrics, error tracking, and security auditing.

Preferred Technologies and Architectural Approaches

Microservice architecture based on RESTful APIs
PHP framework (e.g., Laravel) for backend API development
Flutter and Dart for cross-platform mobile app development
Automated testing tools integrated into CI/CD pipelines
Secure API gateway and encryption protocols

Essential External System Integrations

  • Payment gateways supporting regional methods and cryptocurrencies
  • External verification and compliance systems for AML and responsible gaming
  • Third-party game providers and content delivery networks
  • Regional licensing and regulatory compliance platforms

Key Non-Functional System Requirements

  • System scalability to support increasing concurrent users and game sessions
  • High availability with 99.9% uptime SLA
  • Security standards compliant with GDPR, AML, and regional regulations
  • Transaction processing time under 2 seconds for deposits and withdrawals
  • API response times under 500 milliseconds under load
  • Automated backups and disaster recovery protocols

Projected Business Benefits from Platform Modernization

The modernization is expected to significantly reduce API deployment and maintenance time, enabling rapid entry into multiple new markets. Mobile app deployment will increase user engagement and monetization opportunities. Diversified payment options, including cryptocurrencies, will attract a broader audience, boosting user acquisition and retention. Overall, the project aims to enhance platform scalability, security, and operational efficiency, leading to increased revenue streams and reduced long-term support costs.

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