Online Reservation Platform for Restaurant Booking with Discount Incentives

The client operates a network of restaurants experiencing difficulties in efficiently managing reservations, ensuring optimal table utilization, and providing customers with a seamless booking experience. They also aim to attract new and repeat customers through discounts and personalized recommendations, but lack an integrated digital solution to support these objectives.

A regional hospitality chain seeking to streamline table reservations and offer promotional discounts via an online platform

• Develop a comprehensive online reservation engine enabling customers to book tables at specific restaurant locations with real-time availability.
• Implement a flexible discount system offering up to 50% off the bill, incentivizing reservations during off-peak hours.
• Create a recommendation feature that suggests restaurants to adventurous diners based on personal preferences and price ranges.
• Increase reservation efficiency and customer satisfaction through a user-friendly interface and automated reservation management.
• Achieve measurable growth in reservations and customer engagement, aiming for an increase in bookings and discount utilization within the first year.

• Reservation management system with set reservation times per restaurant to ensure table availability.
• Online booking interface for specific restaurants or blindly random restaurant suggestions based on user preferences and price range.
• Discount management module providing up to 50% savings on bills during certain times or conditions.
• Personalized recommendation engine to suggest new dining experiences based on user preferences.
• Integration with social media and authentication providers for easy login (e.g., Facebook, Google).
• Mapping and geolocation features to display restaurant locations via maps.
• Payment processing integration for secure transaction handling, including options like credit card and digital wallets.
• Notification system for reservation confirmations, reminders, and promotional offers.

• Facebook and Google authentication for user login
• Google Maps API for location visualization
• Payment gateways such as Stripe for transaction processing
• Email and SMS services for notifications (e.g., Mailchimp, Twilio)
• Social media sharing platforms for promotional engagement

• System scalability to handle peak reservation loads with minimal latency
• Security compliance for user data and payment processing
• High availability with 99.9% uptime
• Responsive design to support mobile and desktop users
• Data privacy standards adherence

The new system is expected to significantly increase reservation efficiency, improve customer experience, and boost reservations through targeted discounts and personalized recommendations. It aims to support a measurable growth in customer engagement, with an estimated 30-50% increase in reservations and discount utilization within the first year, ultimately enhancing revenue and operational throughput.