Modernization of Media Metadata Systems and Viewer Experience Enhancement

The client relies on outdated proprietary technologies for managing media metadata and broadcast signals, leading to high maintenance costs, reduced system performance, and hindered integration capabilities. Their existing data sources limit partnership opportunities and real-time content management. Additionally, their digital platform's user experience requires enhancement to support increased content discoverability and engagement, to stay competitive in a rapidly evolving media landscape.

A large-scale media company operating multiple television channels and a digital streaming platform, seeking to update legacy systems and improve content delivery and user engagement.

• Transition existing media metadata translation services to a scalable microservices architecture hosted on a cloud platform to reduce maintenance costs and improve system performance.
• Replace legacy data sources with modern, flexible data aggregation and translation mechanisms to enhance data reliability and partner compatibility.
• Enhance the digital platform's website by improving content discoverability, expanding live streaming options, and integrating new interactive features based on user insights.
• Implement specialised maintenance and support processes for critical broadcasting signal management applications to ensure broadcast reliability and compliance.
• Achieve cost savings through system migration and process automation, while improving viewer satisfaction and operational agility.

• Cloud-native microservices for metadata translation and management to improve scalability and flexibility.
• Seamless integration with modern data aggregator services, replacing outdated data sources with adaptable connectors.
• Enhanced web interface for live streaming and electronic TV guides, supporting dynamic content discovery.
• Interactive features such as content skipping, recaps, and pause ads to increase user engagement.
• Specialised maintenance tools for broadcast signal markers, enabling real-time normalisation, correction, and creation to ensure high-quality broadcasts.
• Unified monitoring and support systems for critical applications ensuring operational reliability.

• Modern data aggregator services to replace legacy sources
• Content delivery networks and live streaming services
• Broadcast signal management systems for real-time marker handling
• Analytics tools for user engagement insights
• Existing broadcast infrastructure for signal compliance and monitoring

• System scalability to handle increasing data volume and user traffic, with minimal latency
• High availability and operational uptime to support 24/7 broadcasting and streaming
• Data integrity and security in handling sensitive media and user data
• Compliance with broadcasting standards and fast responsiveness to update requests
• Performance metrics to support smooth live streams and quick user interactions

Successfully migrating to a modern, microservices-based system and enhancing the digital platform is expected to significantly reduce operational costs, decrease system maintenance expenses, and improve performance. The revamped platform aims to increase viewer satisfaction through enhanced content discoverability and interactive features, leading to higher engagement. The modern data integration approach facilitates strategic partnerships, expanding content offerings and revenue opportunities. Overall, the project will position the client as a more agile, customer-centric media provider capable of adapting swiftly to industry changes.