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The client's outdated PHP-based e-commerce platform caused operational inefficiencies due to lack of centralized management, inability to support geo-location-based customization, and difficulties maintaining extended functionality across multiple shops. The legacy system hindered scalability and integration with modern technologies.
A European retail company specializing in online sales, seeking to modernize their e-commerce infrastructure for improved scalability and customer engagement
Projected 13% increase in customer satisfaction through improved personalization and faster checkout processes. Operational efficiency gains from centralized management will reduce administrative overhead by 40%, enabling rapid market expansion to new regions with standardized implementation processes.