Interactive Vehicle Customization Web Platform with 360-Degree Previews

The client faces difficulties providing an intuitive, visually engaging online platform for vehicle customization that enables customers to design personalized cars and view their modifications in a 360-degree view, ultimately aiming to increase sales and improve user experience.

A premium automotive manufacturer seeking to enhance customer engagement and personalization options through an immersive online experience.

• Create a visually striking, intuitive, and user-friendly online vehicle customization interface.
• Allow users to select and personalize vehicle models, engine options, colors, and accessories such as tail lamps, headlights, and grills.
• Implement real-time rendering of customization options with a custom 360-degree view video of the configured vehicle.
• Enhance online visibility and organic traffic through SEO-optimized architecture.
• Achieve a measurable increase in online engagement, with targeted improvements in conversion rate, organic sessions, and keyword ranking.

• User interface for selecting vehicle models, engine types, colors, and accessories.
• Integration of a 360-degree customized vehicle viewer with real-time updates based on user selections.
• Generation and display of personalized videos showcasing the customized vehicle from all angles.
• Search engine optimization features to improve visibility and ranking.
• Responsive design ensuring compatibility across devices.
• Analytics tracking to monitor engagement metrics and user behavior.

• Video rendering service for personalized 360-degree vehicle views
• Analytics and tracking tools for monitoring user engagement
• SEO optimization modules

• Responsive design with mobile and desktop compatibility
• Page load times under 3 seconds for optimal user experience
• High availability and uptime ensuring platform reliability
• Scalability to accommodate increasing traffic and customization options

The platform is expected to significantly boost online engagement, with a target increase in organic revenue by over 200% year-over-year, organic sessions by 115%, and doubling the number of ranking keywords. These improvements will enhance brand visibility, drive higher conversions, and establish a more immersive and personalized customer experience.